Cool name or my own name?

EP. 21 | 6/30/22
SHOW NOTES
Naming
Starting a business
Solopreneur
DEI
Naming a business
Business website
Consulting business
Diversity equity and inclusion
Small business
“My name is Monica. I am a management consultant focused on the diversity equity and inclusion side of the business. I just left a larger organization and I already have a bunch of clients lined up, but my question is… Should I be using my own name or a variation of my own name? Or do I need to come up with a completely new name? I’m not sure if this is like a cool move as a consultant or kind of a poser kind or corny move or, even, false advertising. So I would love your input about that.”